Art News Round-Up

Things Can Change In A Day by Mariele Neudecker via thisiscollosal.com

Art News From Around the World:

What does the ‘invisible art’ hoax tell us about what we want to hear?

Art fairs in China kick off the season – and showcase the difficulties of doing business in China.

Video reveals how MoMA brought an iconic Matisse back to life.

Controversial installation piece becomes Texas’ latest ‘art museum site.’ With only one exhibit.

Where is Damien Hirst’s latest exhibition going to be held? In a 19th century taxidermy house, of course.

Popular Stories From the Week:

Have you ever suffered trying to paint en plein air? The Pre-Raphelites knew how you felt.

Love this idea – trying to define untranslatable words through illustrations.

Interesting concept – 3D images contained within large aquariums.

Doodling is eternal – see the scribbled illustrations found in 800-year-old books.

 

How To Promote Your Art on Facebook

You’re on Facebook, right? You’ve shared photos of birthday parties, and status updates about that concert you were at, and boasted about the amazing meal you had recently. You’ve even complained about days when nothing went your way and reached out for support and encouragement when you needed it, the way you support your friends when they need a boost. But do you use Facebook to benefit your artistic career?

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If the answer is ‘no,’ then you’ve got a lot to think about . But even if you do already use Facebook for work it’s probable that there are more things you can learn about how to use it effectively. (And before you get started, don’t forget to ‘like’ Agora Gallery on Facebook, if you haven’t already!)

Here are some tips to help artists make the most out of Facebook:

Create a Page, and Use It. You join Facebook with a personal profile – this is what you use to share personal photos, status updates, and so on. But to promote yourself as and artist and spread the word about your work, you’ll probably want a page, not a profile, though the page will be attached to your personal account. This will help you keep personal updates and contacts separate from your professional ones – although there may be overlap, this way you can be sure that the person who bought a painting from you last week isn’t seeing those party snaps in their newsfeed. As a bonus, you won’t have to worry about Facebook deleting your account because you’re using something that should be personal as if you were a business.

Brenda Ness-Cooper, Venice Lagoon

Brenda Ness-Cooper, Venice Lagoon

Emphasize What Makes You Special. This is important in marketing more generally, but it’s something to consider when setting up, updating and promoting your Facebook page as well. There are lots of artists on Facebook, so you need to make clear just what it is that sets you apart. Whether it’s your subject matter, the source of your inspiration, your technique or something else entirely, you need to identify what makes you special, and make it part of your page – and its promotion.

Publicize Your Page. There’s no reason not to let your personal friends know about your business page – many of them may love your work and be interested in following along your page updates as well as your personal ones. You can also respond to art-related discussions as your page, rather than in your personal capacity, and join groups – and join in group discussions – which are art-related in the same way. Additionally, make sure a link to your page is at the bottom of the professional emails you send, appears on newsletters or email updates you send out, is on your website if you have one, and also is on your business card (possibly as a QR code).

Nancy Stella Galianos in her studio

Nancy Stella Galianos in her studio

Update Regularly. It’s common for people to be excited about sharing in the beginning and then run out of steam or simply forget about it later on. But if you want to utilize Facebook properly, you have to keep putting the effort in. You might not always have a new piece of work to show, but you do have works in progress. Share photos of yourself at work, or of scenes or sights that inspired you. Share ideas.

Engage. Facebook isn’t like traditional advertising – it’s a conversation, not a megaphone. However counter-intuitive this might sound, the fact is that in order for your own voice to be heard, you have to listen to other people’s as well. Share your experiences and solicit your fans’ stories too. Ask questions. Request opinions or inspiration. Respond to what they say and give the discussion a chance to develop.

Dorothy Slikker, Sharing the View

Dorothy Slikker, Sharing the View

Share Your Emotions. The best way to get people excited about what you’re doing is to show that you find it exhilarating yourself. Don’t be shy to admit how much you’re looking forward to an upcoming exhibition – it’s a great way of making frequent updates and reminders about it interesting to your fans. Don’t go overboard, of course – remember this is professional, not personal – but let your enthusiasm shine through.

Be Honest. You wouldn’t pretend when it came to your art, would you? Then don’t here. There can be a temptation to make statements or answer questions in the way that you think people expect from a brand, just because you know that this is business-related. But in reality people are sensitive to both integrity and its lack – so be polite, and be sensible, but be honest, and be yourself.

You may also want to consider paying for ads on Facebook to help promote your page and gain new fans, or, when you have build up a larger fan base, paying to promote certain posts so that they show up better in newsfeeds, to boost engagement and awareness. These paid options can be useful, but they aren’t something you necessarily need to worry about at the start.

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The same lessons can be applied more broadly to other social media as well, though the specifics will vary depending on the platform. Twitter, of course, limits each tweet to 140 characters. LinkedIn is business-focused so you might want to concentrate there on art professionals and other artists, people who can be important to helping you develop your career. You can join art-related groups to discuss issues or ideas with your peers, and in the process show your own expertise and experience. Google+ is linked to your email account so remember that, as with Facebook, you can set up a business page if you want to keep your personal and business lives separate.

But the essential thing to bear in mind is the same, regardless of the medium you’re considering. You want to be honest, engage with your followers, and keep putting in effort. If you do, you’ll find that you can make social media work for you – and for your art.

[Tweet “Be honest, engage with your followers and keep putting in effort. Then you can make social media work for you – and your art.”]

Art News Round-Up

The work of David Zinn, via thisiscolossal.com

Art News From Around the World:

The fight over the DIA resumes – in court.

Must European artists bid goodbye to cadmium colors? Might Europe really ban cadmium?

The individuals and organizations behind art funding – and why we should care.

The Delaware Art Museum is persona non grata in the art world for selling art – but at least it’s out of debt.

Do Mexican drug lords buy art? And if they do, should that be exempt from new laws targeting their purchases?

Popular Stories From the Week:

Getty adds more art historical images to its treasure trove of an online library.

‘Seeing the things you’re not supposed to see’ – restoring an unfinished work by Leonardo da Vinci.

Next year marks 125 years since Van Gogh’s death… So there’s going to be… a musical.

The sculptor who created masks for soldiers mutilated in WW1 – so that they could show their ‘faces’ once more.

If you’re walking around Ann Arbor, keep an eye out for this cute, quirky street art.

Art News Round-Up

Art News From Around the World:

NYC ID card holders get free museum membership.

Auction season has begun again – with 26 artists setting new records at the recent Phillips auction.

Berlin Art Week is growing up – combining local focus with international awareness.

The LA art world is shifting – it’s growing, and it’s heading east.

Now there’s a home for Islamic art in North America – and it’s in suburban Toronto.

The plans for the expanded National Museum of China are ready – and they’re for a mega-museum.

Popular Stories of the Week:

Enjoy Google’s ‘virtual museums’ – and don’t worry, museum attendance, in person, is on the rise.

New York has a new Culture Commissioner – and he wants to make NYC livable for artists.

Georgia O’Keeffe on grit, art, and the importance of setting priorities.

How do you achieve the design you’re looking for when you’re working with single-cell algae?

These paintings really are hyper-realistic – and that makes a shot of the artist posing with them rather surreal.

Reception Review: September 18, 2014

Lone Hedegaard stands with her artwork.

Lone Hedegaard stands with her artwork.

The sun is still warm, but the air is getting crisper here in New York, where this Thursday, September 18th, we heralded in four invigorating exhibitions at Agora Gallery. In the east wing, collective exhibitions Enigmatic Realms and Realms of Figuration, and in the west, in honor of National Hispanic Heritage Month, which started on September 15th, we feature Masters of the Imagination: The Latin American Fine Art Exhibition.  In collaboration with the New York chapter of ProChile, Agora Gallery was proud to present in Gallery 2 the exhibition, South Central: Painting from the BioBío Region of Chile.  The gallery was abuzz with anticipation when the doors opened at 6 PM as artists, guests, collectors, and press poured in to celebrate the opening of these one-of-a-kind exhibitions.

Luz Gamboa stands with her work and her family.

Luz Gamboa stands with her work and her family.

The women in Luz Gamboas portraits depict the farmers, potters, and weavers of indigenous communities in Mexico. Her works carry the incandescent colors of traditional folk art and articulate the artisanal practices of the regions that she visits. In the collection featured at Agora, Luz depicts the Purépecha people in the Midwestern region of Michoacán, and villagers in Chiapas and Oaxaca. “They may look similar,” she said, “but they are not so.” Indicating the piece Flores de Luz, she described the tradition adorning the tombs of family members with Cempazuchi flowers on the Day of the Dead. The family drops petals for the deceased to follow from the grave to the home, where the spirit will find an offering of tequila, pan de muerte, and a favorite food. Luz says that she tries to capture “vida actualmente,” or ‘life as it is happening.’ The works, which depict women in their daily labors, have been featured in several cultural and historical museums throughout Mexico, as well as in dozens of galleries.

Rachi stands with her work.

Rachi stands with her work.

Textile artist Rachi incorporates traditional Chilean weaving techniques into her own contemporary intuitions. The artist herself cuts copper, wood, and canvas to entwine with more conventional materials of linen, hemp, burlap, and other natural fibers. Nonetheless, to simply list Rachi’s materials is to undersell the magnificence of her work. Of her textiles featured in our Latin American exhibition, one hanging work is of exclusively woven fabrics, another freestanding piece features copper and turquoise affixed in steel, and three small squares interlace copper with other dark metals in what Rachi describes as a “cross of materials.” The works are something both ancient and gleamingly futurist.

Daniel Solloway with his collection.

Daniel Solloway with his collection.

The eloquent, rhythmic canvases of Daniel Solloway are not easily typified. Solloway began his career painting Oklahoma’s sunsets, something that he still integrates into his more abstract paintings. In a few of the works featured at Agora, Daniel has created what he calls the ‘Hans Hoffman effect,’ wherein he paints a sunset by laying painters’ tape over one color and then lays its opposite. “This creates a push-and-pull in negative space,” he says. Some of the works use this contrast between atmospheric light and other solid objects to study temporal and spatial relationships, while other works “are simply lyrical.” The mixed media ‘Symphony of the Sea,’ for example, reveals a plane of an extremely deep recession, layered with branches of saturated tones. “It become faster in the middle,” Daniel says, “to collapse space.”

Shakespeare Guirand.

Shakespeare Guirand.

Haitian artist Shakespeare Guirand states that beauty is not physical. He creates artwork to connect with people, whether through a conversation regarding his artwork or through the message imbued in a piece. The painting “Untitled” was commissioned by the French Ambassador, during an effort to create awareness of sexual abuse. Shakespeare conducted artistic workshops with girls between the ages of 14 and 16 who had been abused. “I did not want them to relive their trauma through art,” he said, “I wanted them to speak of themselves and who they really are.” Not all of Guirand’s works incorporate text, but their muted palettes and erratic, dry lines vocalize a language of their own.

A guest admires the work of Argentinian artist Victor Montoya.

A guest admires the work of Argentinian artist Victor Montoya.

As always, it was a pleasure to socialize with the talented artists we represent at Agora Gallery. The current exhibitions, Enigmatic Realms and Realms of Figuration along with Masters of the Imagination: The Latin American Fine Art Exhibition and South Central: Painting from the BioBío Region of Chile, offer a rich repository of very diverse artwork. We invite you to come explore the collection yourself. All of these artists and more have their artwork for sale on Art-Mine.com. Keep yourself updated with the happenings at the gallery by subscribing to our blog, and by joining our mailing list.

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Art News Round-Up

Art News From Around the World:

The Met’s new plaza and fountains are finally open though there are some complaints about the name.

The vote over Scottish independence is this week – and a ‘yes’ result could lose Scotland some Old Masters.

Latin American art is fashionable these days – partly thanks to the interest of a museum in Texas.

Will videos help attract young buyers to art auctions? Sotheby’s hopes so.

Want to get street artists to contribute to one-of-a-kind furniture? Then hang up wooden boards and wait.

Popular Stories From the Week:

A little inspiration to get your week off to the right start – the rare sight of the Aurora Borealis over the US.

Augmented reality app lets you see NYC’s subway with billboards that are for art, not ads.

I love quilled paper creations – amazing to see what you can do with nothing more than paper and imagination!

If you’re a young artist wanting to create traveling art without a studio or financial backing, make ordinary commercial vans your canvas.

Fun illustrations based around ordinary objects.

Fall Exhibitions 2014 at Agora Gallery

Agora Gallery is kicking off this fall with the lovely, lush, lively paintings of Latin America, in addition to two other exhibitions of diverse and delightful works of contemporary fine art. The exhibitions open on September 16, and run until October 7. The opening reception takes place on September 18, 6-8pm, and anyone looking to get the season off to an energetic and inspiring start is warmly welcomed to attend.

Victor Montoya, A Beautiful Day

Victor Montoya, A Beautiful Day

The works in Masters of the Imagination: The Latin American Fine Art Exhibition are characterized by their powerful integrity, allied to a thrilling sense of ingenuity. Whatever the message of a specific piece, it will be conveyed with care and emotion, and with a sincerity that makes every creation in this show unforgettable.
Enigmatic Realms presents individual artists’ interpretation of the complex and fascinating world in which we live, in visions which are composed so as to be utterly compelling. The audience is almost left with the impression that the world in the artworks is the real one – and our own, a persuasive but ultimately paler version.
Dave Toporowski, Winds of Change

Dave Toporowski, Winds of Change

In Realms of Figuration, the viewer is introduced to artwork which seems to breathe a sense of possibility, encouraging us to reflect on the potential that surrounds us and infuses everything we can see. Nothing here is quite as we remember it, but the feeling of light and emotion that gives gentle animation to these works means that we are willing to embrace this fresh perspective, albeit briefly, and view the world anew.
In addition, the exhibition South Central: Painting from the Bío Bío Region of Chile will be taking place in the gallery space above Agora’s main space. Intended to bring increased attention to the striking and memorable art by contemporary Chilean artists, this show ably demonstrates that these works both reward and deserve our interest and applause.
Patricia Olguin, A Secret Kiss

Patricia Olguin, A Secret Kiss

Exhibition: September 16, 2014 – October 7, 2014
Reception: Thursday, September 18, 2014, 6-8 p.m.
Gallery Location: 530 West 25th St, New York City
Gallery Hours: Tues – Sat, 11 a.m. – 6 p.m.
Featured artists:
Masters of the Imagination: The Latin American Fine Art Exhibition: Angel Alonso, Patricia Astorga McIntyre, Katherine Camargo, Newton Carvalho, Yolanda Crosse, Mónica Fernández Gálvez, Luz Gamboa, Silvia Grandela, Francisca Lohmann, Victor Montoya, Jose Moreno, Miguel Piñero, Rachi, Lorena Vázquez
Enigmatic Realms: Lisa Froment, Ole Gahms Henriksen, Shakespeare Guirand, Susumu Hasegawa, Virginia Knapp, Alan McKee, Daniel S. Solloway, Lucien Tilly, Dave Toporowski, Martin VARHO
Realms of Figuration: Lone Hedegaard, Raija Merilä, Patricia Olguin, Aaron C. Stone, Emmanuelle Tournois
South Central: Painting from the Bío Bío Region of Chile: Christián Fuica, María González, Luis Guzmán, Jorge Labarca, María Larraín, Piero Maturana, María Peirano, Pilar Ríos, Elisabeth Stüven, Carolina Tapia

Art news round-up

Art news from around the world:

Love the Louvre? You’re not alone: it’s the world’s most visited museum. It’s also about to get a ‘complete makeover.’

Tattoo artists are beginning to stand up for their copyrights.

As Scotland moves towards the referendum on independence, Scottish artists are divided between ‘yes’ and ‘no.’

Every cloud has a silver lining – the fakes problem in the Chinese art market has caused a research boom as collectors and dealers search for provenance.

Public art, and why it rarely triumphs in the courtroom.

Popular stories from the week:

Always wanted to explore an art museum after-hours? Explore the Tate Britain at night – via robot.

‘Art’ might not be your first association with ‘Neanderthals’ but it seems that Neanderthals did make art.

This is an amazing data visualization – watch 2600 years of culture flourish and fade, over the course of 5 minutes.

This space is usually an exhibition gallery, but right now it’s a rock-strewn creek bed.

If you could see iconic buildings as they are over time in an instant… They might look something like this.

 

 

How to Promote Your Exhibition in 9 Steps

So you have an exhibition coming up? That’s great! Have you given some thought to how you’re going to promote it? No? Not so great. I’ve said it before and I’ll say it again: However wonderful your art is, no one will buy it if they haven’t been exposed to it. And most of the time, that doesn’t happen by accident – you need to put effort in to make it happen.

Hein van Houten at his reception at Agora Gallery

How much effort depends on where you’re exhibiting – there are some galleries, including Agora Gallery, which provide considerable promotional material and make efforts on your behalf. You must make yourself aware of what is being done by others to promote both the exhibition and your work so that you can plan your own promotional activities.

1) Press releases and artist statements. You’ll need both a press release and an artist statement for yourself, personally, and you may also want a press release for the exhibition – though this may well be provided by the exhibition coordinators. Agora Gallery provides both of these for its artists, but if you’re exhibiting somewhere that doesn’t and you don’t want to write them yourself, check out Everything For Artists.

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2) Printed material. Press releases, artist statements, catalogs, posters, exhibition cards, invitations – all of these can be extremely useful in print form before, during and after the exhibition. Beforehand, you can place them in strategic places to advertise the event, during the exhibition you can have them near your work, at the reception desk, and so on, for those who have admired your work and would like to know more, and afterwards, you can use them to show off your work and your experience. Again, Agora provides these, but not all galleries do; you can go to Everything For Artists if you need to arrange them yourself.

3) What makes this show different? Just like with your artwork, you need to know what makes this exhibition special. This is relevant both on a personal level – what is unusual about this for you? Is it your first exhibition in New York? Does the work represent a new departure? – and regarding the exhibition – is it in an interesting location? Is it an annual event? These details can help your show stand out.

Juan Fernando Silva, New York of Gold

Juan Fernando Silva, New York of Gold

4) With this uniqueness in mind, approach relevant organizations who might be interested in it. Let journalists know about your particular twist. Think outside the box and try to come up with connections to specific groups or individuals who would be likely to be especially interested in your exhibition.

5) Work with others. Is it a collective exhibition in a gallery or fair that doesn’t provide promotion? Then you might want to be in touch with other participating artists, so that you can work together to produce a greater effect. You can share the costs of printing materials, and make sure that your promotional efforts don’t overlap so that you cover more ground.

Vali Kolotourou, The Collector

Vali Kolotourou, The Collector

6) Don’t ignore the local scene. It’s true that art lovers will go some distance for an exhibition or art fair, but the obvious population to target is always the one that lives next door. If there’s a local art scene, then that should be a priority, but local businesses, newspapers or magazines, cafés and cultural centers can all be useful places to advertise. Explain the appeal in local terms and they’re more likely to let you put up a poster or leave some exhibition cards.

7) Target people who already love your work. You probably have a list of collectors who’ve purchased your work in the past, a mailing list of those who have expressed interest at some point, friends and family who could all help to spread the word – make use of them! If they love your work, they’ll want to see you succeed. Make sure they know that they could really help, and make sure to thank them when they do.

Family at a reception at Agora, June 2014

Family at a reception at Agora, June 2014

8) Use social media. Do you have a Facebook page to promote your art? If not, you might want one – and no, it’s not the same as  a personal profile. A Twitter feed? Do you participate in art-related discussions on forums or groups? These are great platforms to get the word out, because it’s so easy for people to reshare the information with others. If you don’t spend much time updating your Facebook page, you might want to put more effort in, especially coming up to the show, so that people who see the posts in their newsfeed start getting excited too.

9) Share your excitement. This really is important – with anyone you want to help you in any way, from a journalist, to a café owner, to your cousin, you’ll find they’re more likely to respond if you show them how exciting this opportunity is. It’s infectious; you want them to start to feel that way too.

Good luck!

Art News Round-Up

Art News From Around The World:

Let the trial begin – as the fate of Detroit’s art hangs in the balance.

World Cup fans flocked to Brazil’s art museums – though not to its galleries.

Arts funding is on the ballot in L.A. County – a reflection of the times?

Watch out for art on NYC water tanks – coming soon!

Unlike in the rest of the world, female artists are leading Brazil’s art market. What makes Brazil different?

Popular Stories From The Week:

Have you heard of Yves Klein? He was an influential French artist – and he invented a whole new blue.

An astrophysicist has pinpointed the moment Impressionism was born – when Monet set brush to canvas.

Back in Communist Hungary, using art to make your house stand out was a radical act of expression – which caught on.

A video to confirm something you always knew – doodling is good for you!

If you have enough patience, you can appreciate the mesmerizing shapes made by plumes of smoke. If you don’t, there are photos!

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